Trust Passport™ is an innovative new online identity product which levels the playing field by confirming that your website is authentic and owned by a legitimate company. It allows a visitor to your website to confirm in a couple of seconds who you are and links your real identity to your virtual identity in real time, thus allowing your company to stand-out from the crowd.
A website needs to establish trust within 5 seconds to ensure customers stay on the page. Your professional looking website is not enough to establish trust. The Trust Passport™ offers you, the website owner, a convenient way to publish and display your verified identity on your website, helping to establish your online credibility and build trust. When a user clicks on the Trust Passport Fingerprint logo displayed your website, a full Trust Passport™ is displayed on screen, showing an array of verified, official company information helping them make an informed decision about the website's trustworthiness.